Mar 26
17
If your paid search looks efficient, branded keywords may be hiding the truth. Learn how to measure real performance.
Link:
The Brand Tax: How Google Profits From Demand You Already Own via @sejournal, @Kevin_Indig
Mar 26
17
If your paid search looks efficient, branded keywords may be hiding the truth. Learn how to measure real performance.
Link:
The Brand Tax: How Google Profits From Demand You Already Own via @sejournal, @Kevin_Indig